Ahoy Rotterdam, The Netherlands 12- 13 October 2019: 100% Auto Live, a well-known name organized for the second time by 402 automotive, dedicated to the extreme in Tuning, Styling, Performance & Exclusive hosted at its traditional location!
Text Benjamin Wefer
Picture Benjamin Wefer
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An event that needs no introduction, has a long history but is still considered one of the biggest indoor car show in the Benelux. The event carried the name ‘100% Tuning’ for fourteen consecutive years before getting a fresh start last year. The event has grown in size (30.000m2) and is now under the wings of Hollands biggest promotor; 402 Automotive. A small change in the name (to fit current set up better; having 5 main themes), its focus has remained the same; Present the best, the most extreme car under one roof!
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One of the main themes; 100% Supercars. Where the center of attention goes to all exclusive cars. in combination with the Car Catwalk, this was the place to be to admire beauties, like this McLaren Senna. Only 500 made in the world. The Senna has 800 Hp, 800 nm force, 800-kilo downforce at 250 km/u and has a price ticket over 800.000 euros (above 1 mln to be more exact if you include taxes).
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Not completely exclusive but definitely an eye-catcher was the cars representing the Fast & Furious franchise. The cars, where it all started; Character Brian O’Conner (played by Paul Walker, rip) Mitsubishi Eclipse or Toyota Supra!
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Low rider theme; Another ‘100% Tuning’ tradition who didn’t got lost in the transition. Once a small arena to show their best moves had turned into a big outside arena. Which they deserve, as most of the pain jobs of these cars will come to live under the sunlight. And for sure they have more room to delight the public with all the best the low rider lifestyle has to offer.
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The outdoor arena at 100% auto live got a new purpose; host to Burn-out madness! Burn-out competition is now part of every event organized by 402 automotive and is loved by the public. Participants have the opportunity to perform a burn-out, maintain the burn-out for two minutes without blowing their car. The final round and battle for the title of the king of burn-out was won by Dylan van den Berge in this BMW.
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As usual, burn master Leo Honders steals the show by performing some major burn-out in his Honda Del Sol, sponsored by Cannabis Energy.
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Besides the burn-out madness competition, the spectators were delighted with all kinds of show, from drifting with cars, bikes and even an old formula 1 car.
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100% Auto live; a concept that is still successful. An event which still carries the legacy of being one of the best, biggest & most extreme indoor car show in the Benelux. Around 47.000 people found their way to Ahoy Rotterdam in 2.5 days, which proves the nostalgia of this great event. Make sure you book 23rd to 25th October 2020 in your calendar for the 3rd edition (17th edition of this car show in Ahoy Rotterdam) of 100% auto Live.
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